Sept 01 2019
16 hours - 01 month
Why enroll for CCSR Professional Program?
The business literature almost unanimously presents a simple, positive picture of the beneficent effects of corporate social responsibility (CSR) on public attitudes toward businesses. They are better public attention, better recognition, better appreciation & invaluable economic benefits compared to what conventional marketing initiatives can bring about. Moreover, CSR builds shared minds of trust - a rare commodity that money can't buy - on business long-term prospects as well as substantive contributions to social development.
However CSR faces adverse challenges if CSR projects fail to serve their own mandates of social responsibility or social investing. Facts tell that most of CSR failures come from the lack of experiences & knowledges about the linkage between economic & social aspects of CSR. CSR, as little as known, is not only about marketing or doing good, but also corporate governance, project management & social investing returns.
CCSR - Certified CSR Professional Program - prepares CSR practitioners for the next level of their career paths to transforming CSR challenges into opportunities.
Interested in this program for your organisation?
10 case studies from WEATWORK's work with local & global organizations across diverse industries.
Downloadable guide with frameworks, activities, and supplemental resources from the course
Self-reflected with recommended deadlines for assignments and a time commitment of roughly 4 hours/week.
Coaching from content experts, join a regional community, share feedback and resources, and develop long-term connections.
CCSR - Certified CSR Professional Program - offers CSR practitioners knowledges and tools to scale internal efficiency & public recognition within your team and organisation.
CCSR highlights WEATWORK’s unique learning philosophy. They are (i) Standing your strong Ground; (ii) Teaming up to Scale; & (iii) Leading along the Curve
Standing your strong Ground
Post-CCSR, CSR professionals will be able to unlock their potential of Standing your own strong Ground in the following fundamental discussions:
Why do you think Corporate Social Responsibility is more important today than ever?
Why are some global/regional CSR efforts more successful than others?
How much do CSR efforts cost businesses & how much is enough?
Activity: Design well-grounded recommendations for CSR initiatives with cost/benefit analysis
Teaming up to Scale
Post-CCSR, CSR professionals will be able to set a new course for your team by crafting a well-framed CSR challenge where :
Standing your strong Stand is practiced to engage your team in scaling up internal efficiency & public recognition with CSR efforts.
Activity: Practice "Teaming up to Scale" to experience team productivity & gather team feedbacks for continuous improvements
Leading along the Curve
Post-CCSR, CSR professionals will be able to design rituals that reinforce the beliefs and behaviours of socially responsible teams and organizations along The Learning Curve.
Learn to set new norms inside your organisation that support CSR work.
Discussion: What does Leading along the Curve mean to you & your organisation?
Activity: Design a ritual to address gaps or tensions in your company culture and get feedback from others.